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McDonald’s Call Center

  /   Thursday April 13, 2006  

Interesting . . . very interesting . . . McDonald’s is experimenting with a centralized call center in its drive through windows. Well, lots of places use call centers, I’m sure. However, I can hardly understand how this is going to help McDonald’s unless they can have fewer people in the call center than in their individual stores. Then, if they get too few people, people will be waiting at the drive-through in a similar fashion to those waiting on hold at a call center. Can you imagine this at a drive-through “All representatives are busy. Please hold, and your order will be taken in the order of arrival.” I might just drive off.

Category: Posts imported from Danger! Falling Brainwaves, Uncategorized



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